What is better a mobile version of my site or a responsive design?
The mobile site is a short term investment and complicates website management. It is the cheapest method of hitting users on mobile devices as alot of companies offer free mobile conversion tools. The tools never quite spin out something that looks great and usually leave you with a functional, but ugly mobile site.
The future is in responsive design. It is harder to develop a responsive site because when you are making it you have to account for styling for multiple screen sizes. The investment into a responsive design will prevent headaches down the road with the simplicity of one domain, no weird redirecting, and a faster site. Responsive sites load fast most of the magic is in the css and css loads fast.
Here is an example of a responsive site I really liked. Oh and its for a septic tank company in Miami. Yea so if a company that deals in poop (septic tank miami) all day is already gone responsive maybe your law office, accounting firm, or dental office should do the same.
- Desktop View
- Mobile View
Having trouble with internet marketing?
- I have a website and it doesn’t generate any leads.
- I use social marketing instead of having a website.
The best way to get more customers for your business is by showing up first in google for your keyword. If you are not showing up first your competitor is taking your business.
Did I say show up first. I meant you need to show up first, second, and third. You need to have your website rank first, A youtube video rank second, and another web property that you control show up third.
You are going to have to pay someone to build you a website or learn to build one yourself. Just don’t use those over night do it yourself website building tools. Its junk. Your website needs to look and feel amazing, the longer you keep people on your website the more your rankings in the search engines will improve. If people hit your site and immediately click off cause it doesn’t load properly or looks 1996, you are telling google that your website doesn’t add value to a searcher. So if you can’t make a website that is impressive please hire someone.
So assuming you have a website now with content on it that people like and use, you need to learn how to make it show up first. If users like your content whether it be an article, images, a video, a quiz, or a game you have gotten 50% of the ranking battle complete. You just need to get a little momentum going to push you to #1.
You now need other websites to link to your website. This tells google that other websites like your website. It is like they are voting for you. Why would they ever vote for your website? You have to add value to the internet. Ideally you would like a really well trusted and respected website to link to you like fox, forbes, nasa, or a colleges’ website, but that is nearly impossible. Assuming your website is great you will most likely pick up links from social websites like Facebook. Those are good links for you. Niche related websites may link to you cause your website explains something better than theirs or a blogging mom may link to you cause they liked your product. Whatever the case is you need links coming to your website.
The Youtube Video
You need a youtube video with your keyword and phone number in the title. The video could be a slideshow of your product, a promotional video of your product, or anything related to your product that will get searches to watch the video to the very end. If a user watches the video to the very end it tells youtube that the video adds value to the user. Your video will move up in the google rankings for your keyword if the user watches it until the very end.